But it is the international interest in the genre that excites the softly-spoken O’Kenneth, who started getting noticed online for his hooks on his collaborative mixtape Straight Outta Kumerica in August 2020. Despite his dulcet tones in real life, on the microphone his voice is explosive and deep. He is fond of his home country, Ghana, but feels more warmly received abroad, and knows the world is his growth market.
