Turkish Foreign Minister Mevlut Cavusoglu has formally requested that his nation be referred to as “Türkiye” in a letter to the United Nations, according to the state-run news agency. The decision is considered part of Ankara’s efforts to rebrand the country and distance it from the bird, Turkey, and the negative connotations linked with it.
According to Anadolu Agency, Stephane Dujarric, spokesperson for United Nations Secretary-General Antonio Guterres, acknowledged receipt of the letter late Wednesday. According to the agency, Dujarric stated that the name change was effective “from the minute” the letter was received.
The administration of President Recep Tayyip Erdogan has pushed for the globally recognised name Turkey to be changed to “Türkiye” (tur-key-YAY), as it is spelt and spoken in Turkish. Following its declaration of independence in 1923, the country renamed itself “Türkiye.”
In December, Erdogan ordered the usage of “Türkiye” to better reflect Turkish culture and values, requiring “Made in Türkiye” to be used on exported items instead of “Made in Turkey.” Turkish ministries started using the word “Türkiye” in official papers.
The administration also created a promotional film earlier this year as part of their efforts to alter its moniker in English. The film depicts travellers from all around the world exclaiming “Hello Türkiye” at well-known locations.
According to the Turkish presidency’s Directorate of Communications, the campaign was started “to more effectively promote the use of Türkiye” as the country’s national and international name on international platforms.”
Content created and supplied by: LookCloserLerin (via Opera
News )
