Geisha Soap, Ghana’s beloved skin cleansing brand, has celebrated International Women’s Day (IWD) 2025 at the successful 7th Geisha National Women’s Summit & Expo held on Friday, 7th March 2025.
The event, organised by Charterhouse in partnership with Joy FM, provided a vibrant platform for women’s empowerment, inspiration, and action-oriented discussions.
Under the theme for IWD 2025, “Accelerate Action,” the Summit brought together a diverse group of women leaders, entrepreneurs, professionals, and students at the Grand Arena of the International Conference Centre.
For the fourth year in a row, Geisha was the headline sponsor for the event, underscoring the importance the brand places on women’s empowerment.
Derrick Odechie-Bossman, Brand Manager for Geisha Soap, emphasised that “Geisha is deeply rooted in the values of strength, resilience, and inclusion.”
This year’s edition introduced the “Industry Spotlight” series, showing the critical role of women in Ghana’s agribusiness sector. Geisha, with a focus on natural ingredients, recognizes the importance of women’s contributions to the agricultural value chain as discussions explored challenges, opportunities, and strategies to advance gender equality in agriculture.
“Our continued partnership with the National Women’s Summit & Expo allows us to amplify these values and celebrate the remarkable achievements of Ghanaian women. We believe that when women are empowered, they contribute significantly to building a more prosperous and inclusive society,” said Nana Yaa Owusu-Ansah, Beauty and Personal Care Marketing Director for Ghana and Francophone Africa at Unilever Ghana.
The Summit featured a session on Affirmative Action Law Implementation Tracker (AALIT), a collaborative initiative to track the implementation of the Affirmative Action Law. Panel discussions with women and experts fostered dialogue on ensuring the law translates into tangible progress. “We believe that tracking the law’s progress is crucial to ensuring its effectiveness in achieving gender parity,” stated Nana Yaa Owusu-Ansah.
As part of the Summit, renowned speakers, including the keynote speaker, Mrs. Efua Ghartey, President of the Ghana Bar Association, and other panelists addressed topics such as women in business, corporate leadership, creative industries, and youth empowerment.
Young girls aged 12-19 received valuable guidance from experienced mentors, covering topics like time management, building confidence, and career exploration, and there was a career fair where students, job seekers, and mid-career professionals benefited from workshops, networking opportunities, and resources to navigate their career paths effectively.
Throughout the month of March, Geisha is dedicating time and resources to women empowerment, embarking on a search for 10 aspiring female leaders in agribusiness to offer them training that will boost their skills and increase their chances of success.
These include skills like budgeting and negotiation, as well as soft skills development for business success.
Geisha’s commitment to women’s empowerment extends to its core of natural ingredients. The brand offers a range of variants to cater to diverse skin needs and comes in Shea Butter, African Black Soap and Charcoal, Aloe Vera, Rose, and Coconut variants.