Renowned fashion designer Omotayo Afusat Adeyemi believes that fashion should be a meaningful experience where individuals showcase their true selves and boldly express their cultural values through what they wear.
The fashion entrepreneur noted that her brand reflects a culture of strength and inclusivity, encouraging everyone to confidently express their individual styles.
Discussing her journey into fashion, Omotayo revealed that she was inspired by her mother, who was a talented designer in her own right.
After dedicating five years to honing her craft and furthering her education with certifications from renowned fashion courses, Omotayo launched Twins Raudoh.
Starting locally, serving students and faculty, her designs quickly gained popularity, eventually earning her recognition at prestigious events like the El Mor Fashion Show and the Miss LASU pageant.
“Twins Raudoh isn’t just a fashion label; it’s a celebration of diversity and personal expression. With the tagline ‘Be Bold. Be You. Be Timeless,’ the brand encapsulates the belief that fashion should be a meaningful experience, empowering individuals to showcase their true selves,” she said.
Omotayo added that each piece from her brand is designed with a blend of modern elements, drawing inspiration from global fashion trends and personal experiences.
“The brand’s core principles—creativity, sustainability, inclusivity, and empowerment—are woven into every design. From the carefully selected fabrics to the thoughtful details, Twins Raudoh is dedicated to creating fashion that not only looks good but feels good, too,” she added.
Lastly, Omotayo Afusat Adeyemi emphasised the need for fashion enthusiasts to elevate their wardrobes and select timeless pieces that make them unique at events.
“Twins Raudoh is more than just a brand; it is a movement encouraging individuals to be bold in their fashion choices. With a commitment to inclusivity and empowerment, the brand invites you to explore their stunning collection and find pieces that resonate with their unique identity,” she said.
In essence, Omotayo Afusat Adeyemi’s Twins Raudoh brand embodies a philosophy that goes beyond fashion trends, promoting self-expression, cultural pride, and authenticity.
